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	<title>Logos Institute Blog</title>
	<link>http://logosinstitute.net/blog</link>
	<description>Crisis Management and Executive Leadership</description>
	<lastBuildDate>Mon, 14 Jun 2010 18:01:35 +0000</lastBuildDate>
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		<title>BP: Benighted Planning</title>
		<description>




"Plan for what is difficult when it is most easy,
do what is great while it is small.
The most difficult things in the world must be done
while they are still easy,
the greatest things in the world must be done 
while they are still small."

The Tao-te Ching, or The Way and Its ...</description>
		<link>http://logosinstitute.net/blog/2010/06/12/bp-benighted-planning/</link>
			</item>
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		<title>SXSWi Speakers Wrap-Up: Clay Shirky</title>
		<description>[caption id="attachment_372" align="alignright" width="320" caption="Clay Shirky by Joi"][/caption]

Clay Shirky, NYU professor and author of Here Comes Everybody, was another highlight of my time in Austin. His talk, "Monkeys with Internet Access: Sharing, Human Nature, and Digital Data," touched on a number of themes and was grouped in three parts:

	Buses and Bibles
	Monkeys and ...</description>
		<link>http://logosinstitute.net/blog/2010/03/23/sxswi-speakers-wrap-up-clay-shirky/</link>
			</item>
	<item>
		<title>SXSWi Speakers Wrap-Up: danah boyd</title>
		<description>

I'm back from Austin, slowly catching up in the office and working on synthesizing my thoughts from SXSW Interactive 2010. This was my second time attending, and there were a few things that I did differently and that were different in terms of the conference than in 2009. The SXSW experience contains ...</description>
		<link>http://logosinstitute.net/blog/2010/03/18/sxswi-speakers-wrap-up-danah-boyd/</link>
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	<item>
		<title>Delta/NWA and Flight 253: A Failure to Communicate</title>
		<description>

Like many people today who are back in the office for the first time since before the holidays, I've been spending the day catching up, including going through my Google Reader. I subscribe to a number of corporate blogs, and as I got to the Delta Air Lines blog, I expected to ...</description>
		<link>http://logosinstitute.net/blog/2010/01/04/deltanwa-and-flight-253-a-failure-to-communicate/</link>
			</item>
	<item>
		<title>Apology Update:  Public apology is a five-note chord.</title>
		<description>Recent public apologies from Goldman Sachs’ CEO Lloyd Blankfein and Tiger Woods made me wonder why we accept some apologies and denounce others.
Which components of a public apology show us that it is authentic and sincere and, therefore, that we can accept it? Is there a perfect public apology?

 Goldman ...</description>
		<link>http://logosinstitute.net/blog/2009/12/29/apology-update-public-apology-is-a-five-note-chord/</link>
			</item>
	<item>
		<title>Communication Elegance: A Teachable Moment</title>
		<description>


Teachable moments in communication arrive in many forms.
Take 2 minutes and 8 seconds to witness an act of elegance and meaning.
Start Asking from Ryan Fitzgibbon on Vimeo.

Ryan Fitzgibbon designed the video you just watched to comment on the United States' progress on civil rights.  I found it during some random ...</description>
		<link>http://logosinstitute.net/blog/2009/11/16/communication-elegance-a-teachable-moment/</link>
			</item>
	<item>
		<title>The FDA and Social Media</title>
		<description>Today and tomorrow, November 12-13, the FDA is holding a historic public hearing regarding the "Promotion of Food and Drug Administration-Regulated Medical Products Using the Internet and Social Media Tools." This is the first time since 1996 that the FDA has examined the role of technology in pharmaceutical and medical ...</description>
		<link>http://logosinstitute.net/blog/2009/11/12/the-fda-and-social-media/</link>
			</item>
	<item>
		<title>Coca-Cola and Personal vs. Corporate Brands: A Note of History</title>
		<description>[caption id="attachment_878" align="alignleft" width="260" caption="Coca-Cola Cover of Time, May 15, 1950 (time.com)"][/caption]

I was in Atlanta last week for work (and a little fun), and happened to stay in a hotel across the street from the Georgia Aquarium and the World of Coca-Cola museum. With a little extra time one day, I managed ...</description>
		<link>http://logosinstitute.net/blog/2009/11/05/coca-cola-and-personal-vs-corporate-brands-a-note-of-history/</link>
			</item>
	<item>
		<title>Communicating Corporate Responsibility</title>
		<description>Since public trust in the private sector has hit historic lows, demonstrating corporate responsibility has become even more important for today's corporate leaders. Effective corporate responsibility - meeting (or exceeding) stakeholder expectations for financial, social and environmental performance -restores trust and credibility. Unfortunately, when companies attempt to talk about corporate ...</description>
		<link>http://logosinstitute.net/blog/2009/10/26/communicating-corporate-responsibility/</link>
			</item>
	<item>
		<title>Tweetdom, That’s What I Need, Um*:  Confessions of a Twitter Newbie</title>
		<description>



Consider this post Part 2 of Emotions are Stubborn Things. Part 1 happened such a long, long time ago that I won't even say anything more about it. But, I’m back now and feeling stubbornly emotional about communication.
Twitter! I can’t capture in a small number of words – much less 140 ...</description>
		<link>http://logosinstitute.net/blog/2009/10/20/tweetdom-that%e2%80%99s-what-i-need-um-confessions-of-a-twitter-newbie/</link>
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